While a part of generation X, the generation before those raised on social media, I am more than aware of the power of social media when it comes to marketing, especially how it relates to your searching power. While I agree with our skeptic contributor that it may not be Read more…
Sometimes it’s nice to write on something familiar. As a frequent physical therapy patient with years of marketing experience, I can attest to the need for better healthcare marketing, for clinics both large and small. I’m always surprised when we come across a member who feels he doesn’t need to Read more…
I was working with my client PTPN to help their members understand social media better, and realized that I had not seen an easy way to distinguish between social media sites for business owners. We were putting together a toolkit to navigate creating social media and I suggested creating a Read more…